The advent of low cost operators and MVNOs in the past few years has put enormous pressure on Mobile Network Operators (MNOs) to reassess their conventional capital expenditure strategies to provide enhanced network quality and retain constantly eroding margins for the best possible ROI. MNOs have reacted to this trend by adjusting their offer mix to maintain average revenue per user (ARPU) levels and their marketing efforts to optimize their cost basis. It has become all the more important now for MNOs to consider the cost optimization opportunities relating to daily “build and run” activities.
The visualization of social media data provides insights into a highly mobile segment of the population. Knowing where people typically post and that the typical geotagged posts with GPS are from mobile devices provides insight into where MNOs need to have the best network to serve them.
Software Defined Radios (SDRs) allow operators and service providers to provide alternative equipment testing methods to the traditional heavy scanners and tests currently conducted in the field. SDRs open an opportunity to low-cost options of not just scanning predefined networks, but quickly finding competitor networks, bandwidths, and use configurations with open source stacks and crowd funded hardware.
The recent announcement by Uber to release anonymized data for over 2 billion trips to improve urban planning through the Uber Movement site could also improve what Uber relies on the most, wireless networks. The greatest challenge to mobile wireless network is simply mobility.
With the mass adoption of social media, the consumer has found a new outlet of frustration beyond the call to customer service. Not only can they voice their complaints to any follower who notices, they may also voice their praise.
RFAssurance supports wireless network operators and suppliers in daily tasks, information, project management, and process integration.
For wireless operators, enterprise solutions present a challenge for end user adoption. Multiple tools mean multiple interfaces. To get past this challenge, companies need purchase all tools from the same vendor and risk pricing pressures by them or look towards consolidated visualization platforms.
With all the talk of 3G/4G/5G wireless networks and the speeds they provide, the question really comes down to how much speed is enough? With mobile network operators (MNOs) data caps limiting overall data utilized, faster speeds really just mean reaching the limit faster
In any industry, there is continual progress made towards employee safety and overall process efficiency. Technological advances often help in achieving this goal. Unmanned small aircraft or drones could be considered one of these new tools for wireless network engineering and operations.
The use of Single Radio Voice Call Continuity (SRVCC) in early deployments of VoLTE networks is critical to maintaining the current customer expectations of the voice call experience. As LTE networks often lag earlier technology networks in coverage, software reliability and general network optimization, SRVCC is the vital gateway to transparently maintaining the customer experience.
RF Drivetest is the old backbone of wireless networks. As geolocation and other lower cost tools attempt to replace the drivetest, it may need to visit what type of drivetest and costs are being saved. Rather than focusing on the cost of drivetest, lets focus on how to get the most efficiency out of the drive data collected.
The idea and development of tools around wireless customers events and measurements is rapidly moving forward. Despite the fears of big brother watching, which any technology has the ability to be used for less than good means, geolocation data of subscribers has the ability to truly revolutionize how wireless operators do business.